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There is beauty within nature, harmony surrounding it, and consciousness encased in it. At asa, we believe in reflecting nature and it’s values in every product. As a clean beauty brand, we strive to be...

As the world remains engulfed by the pandemic and the chaos that it has brought with it, a whirlwind of emotions and worries are overwhelming us all as well. In times like these, it’s necessary...

On a gloomy day when you take your peachy blush and stroke it across your cheeks, you will take a second, look in the mirror and appreciate the beauty your cheekbones hold. On a better...

April brings with it the sway of the heat and the sun shining bright. The flowers are budding, the birds are chirping, and there’s a sweetness in the air. But with the turn of the...

“You’re vegan? Oh, it must be such a difficult and expensive lifestyle!” is the standard response all vegans receive. A rather redundant one these days, if you ask us. Veganism is a lifestyle that is...

With all the buzz around the Covid vaccine coming to the forefront, it is important to take a step back and know what really goes into your body through your skincare and makeup products. While...